Google launches a cross-retailer Universal Cart in the US
Google is rolling out Universal Cart in US Search and the Gemini app. Shoppers can save products from different merchants, receive price and stock notifications, and see relevant discounts. Supported purchases can finish through Google Pay or on a merchant’s site, with the merchant remaining responsible for the sale.
The essentials
- Saved products persist across supported Google shopping experiences.
- Google says merchants remain the seller of record and provide confirmations and support.
Original sources
Google — The KeywordRead at blog.googleMoat Wire summarized this report for readers. The full article, its data and quotations belong to Google — The Keyword.